Who We Are
We were founded in 2004 in Mississauga, Ontario (just outside Toronto) by brothers Ben Mirecki and Tim Mirecki, with the support and involvement of their father, Art Mirecki, and other members of the Mirecki family who have contributed over the years. What started as a bold family idea to bring car shopping online has grown into one of Canada’s most trusted resources for vehicle buyers and dealers.
Our Story
Back in the early 2000s, buying a car in Canada still felt stuck in the past — fragmented newspaper classifieds, limited information, and too much uncertainty. Ben and Tim saw the internet’s potential to change that. Together with their father Art and the rest of the family, they built Carpages as one of the very first dedicated online vehicle marketplaces in Canada.
Our mission was simple but powerful: create a transparent, convenient, and trustworthy platform that connects real buyers with certified dealers. We wanted to cut through the noise and give Canadians better tools to research, compare, and purchase vehicles with confidence.
From day one, this has been a true family effort. Ben leads as President, Tim drives technology and innovation as VP of Technology, Art provided foundational guidance, and other Mirecki family members have played important roles in building and sustaining the company. That multi-generational family foundation still runs through everything we do — we approach our work with care, integrity, and a personal touch that bigger international platforms often lack.
What We Stand For
We’re deeply rooted in Canada and built specifically for the Canadian market. We understand our regulations, our regional differences, our winters, and the way Canadians actually shop for cars. Being independent allows us to stay agile and focused on what matters most to our users and dealer partners.
Over the past 20+ years, we’ve grown from a startup website into a full-service platform that helps hundreds of dealers and serves thousands of shoppers every month. Along the way, we’ve achieved some milestones we’re especially proud of:
Earning and maintaining the endorsement of the Used Car Dealers Association of Ontario (UCDA) as the only car shopping website in Canada with their backing — a partnership we’ve valued and worked closely with for many years to uphold high standards of trust and integrity in the industry
Building powerful dealer tools like DealerSite+ custom websites, real-time inventory syndication, and our Dashboard mobile app
Launching “Buy From Home” features during the pandemic to keep transactions moving safely
Creating mobile apps and an active blog that go beyond listings to deliver real value through reviews, buying guides, and car enthusiast content
Why We Exist
In a world dominated by giant global platforms, we believe there’s still room for a homegrown Canadian company that truly understands this market. We fight for dealer independence — ensuring they own their data and control their marketing. We prioritize transparency for buyers with tools like VIN scanning, detailed specs, comparisons, and reliable information. And we never lose sight of the human element: buying a car is exciting, sometimes stressful, and we want to make it better.
At our core, Carpages is still that same family-started company from the Greater Toronto Area — driven by curiosity, innovation, and a genuine desire to improve the car-buying experience for everyday Canadians. Whether you’re shopping for your next vehicle or a dealer looking for better ways to connect with buyers, we’re here to make the journey smoother, smarter, and more trustworthy.
Welcome to the family.
The Carpages Team (The Mireckis & Crew)
